17 Revenue is also hampered, as sales teams don’t have the insights they need to identify and act on opportunities. This becomes particularly obvious when salespeople attempt to build a relationship and establish a rapport with a customer. Maintaining and analyzing data that’s muddled is costly, and guarantees a headache for anyone endeavoring to glean meaningful insights from it. This leads to signi昀椀cant barriers for both decision makers working on high-level strategies and departmental executives simply trying to report on monthly results and activity. And don’t forget the power of arti昀椀cial intelligence One reason for customers to love AI? It can provide more personalized CX because of OB GM its access to real-time data, and open up self-service so they can solve their problems, e昀昀ortlessly. These functions enable human agents to leave behind the rote, repetitive aspects of their work to focus on more creative and strategic solutions to he L endemic issues. As an employee, you too could experience the bene昀椀ts of AI for yourself—AI is helping For t businesses deliver user-friendly HR services via fully conversational chatbots, which can Trending challenges instantly provide immediate, in-depth and personalized responses to most questions. But balancing human and AI resources to deliver optimal CX is hard, and leaders must 昀椀nd that equilibrium to maximize AI’s utility while bringing out their best in their Scattered puzzle pieces, lost revenue employees’ innovation and expertise. Time is money. And so is knowledge. When expert and experienced sta昀昀 are overwhelmed with skill-speci昀椀c tasks, costly bottlenecks can occur. Self-service knowledge bases can’t be updated. The team’s ability to operate e昀케ciently is deterred. That can quickly impact the bottom line. Additionally, with limited customer visibility, a business quickly begins to struggle with analyzing its sales trends, how well its departments are operating, and identifying the behaviors of its target audience. The CCO The VP of customer service The LOB GM The COO The CIO