Now on Now: Now Mobile App • Easily discoverable. Required information would surface as needed. • Simple. No training was required to use the basic applications and services. We first considered developing custom native applications on Android and iOS. This had a couple of major drawbacks. We would need an army of mobile app developers to deliver a simple app. We would also need to invest in managing the code, technology, a delivery mechanism, security, and design fundamentals. A true consumer-grade experience requires simple, clear, and contextual interactions supported by complex back-end workflows. At that time, ServiceNow was developing Mobile Studio, a ® mobile app integrated development environment (IDE), on the Now Platform . We could exploit the features of the Now Platform without hiring an army of developers. Faster development and deployment Once we deployed Mobile Platform featuring Mobile Studio in our production environment, we were able to finalize our use cases within a month and began development the following month. Because Mobile Studio is a codeless/low code platform, we required only two primary resources—a platform developer and a business systems analyst for requirements. Many of our mobile use cases such as incident management were already supported by out-of-the-box apps in ServiceNow’s Madrid release. These pre-built templates and components cut down on our development time and incorporated native device capabilities, such as maps, camera, and swipe. All we had to do was enable, test, and release the app. We developed, tested, and deployed our first mobile app companywide within six months. We went live with 14 native apps in our first release. Today, we design, develop, and deploy new apps in days rather than months. With the New York release, we’ve adopted new capabilities like smart buttons to initiate phone calls and emails, a search-by- voice feature that helps users easily find people and information, and more out-of-the-box templates and components. An engaging mobile experience The Now Mobile App provides an engaging mobile experience by enabling our employees to find answers, get help, and make requests with simple gestures like a tap or a swipe. The app also takes advantage of native mobile capabilities like the camera, voice-to-text, and location services to answer queries. The experience is optimized for the persona’s specific workflows and actions and uses a chatbot to provide AI-enabled search. The foundation of the Now Mobile App is the home screen that features a variety of micro-apps used by employees across our enterprise: 3 © 2019 ServiceNow, Inc. All rights reserved. ServiceNow, the ServiceNow logo, Now, Now Platform, and other ServiceNow marks are trademarks and/or registered trademarks of ServiceNow, Inc. in the United States and/or other countries. Other company and product names may be trademarks of the respective companies with which they are associated.